Regional Marketing Specialist (Remote) at INFUSE

INFUSE is seeking a Regional Marketing Specialist to join their team in the UK. This role is ideal for someone who thrives in a fast-paced, results-oriented environment and is passionate about driving marketing success.The Regional Marketing Specialist will be responsible for developing and executing omnichannel campaigns that engage INFUSE's target audience and generate demand for their sales teams. The ideal candidate will have strong analytical thinking skills and be able to align marketing efforts with business objectives.Responsibilities:

• Conduct thorough market research to identify trends, opportunities, and competitive positioning in key European markets.
• Build out a regional annual marketing plan with clear quarterly goals.
• Envision and execute omnichannel campaigns.
• Create comprehensive project proposals, detailed campaign briefs, and post-campaign evaluation reports.
• Collaborate with sales and cross-functional stakeholders to build and execute a focused Account-Based Marketing (ABM) program.
• Foster strong relationships with sales teams, integrate their feedback, and ensure campaigns align with sales processes.
• Create and optimize audience lists.
• Coordinate direct mail campaigns for local holidays and maintain the regional event calendar.
• Attend, support, and measure the success of trade shows, conferences, and smaller events.

Requirements:

• 3-5 years of proven experience as a Regional Marketing Specialist or in a similar role within the B2B marketing industry.
• Proficiency in marketing automation software and CRM tools.
• Strong communication, presentation, and organizational skills.
• A proactive, independent mindset.
• Curiosity to learn about new markets and a problem-solving persistence.
• Adaptable and innovative.