INFUSE is seeking a Regional Marketing Specialist. This role involves developing and executing omnichannel campaigns that engage the target audience and generate demand for sales teams. The specialist will conduct market research, create marketing plans, and collaborate with sales and cross-functional teams.
- Conducting market research to identify trends and opportunities.
- Building a regional annual marketing plan with clear quarterly goals.
- Executing omnichannel campaigns with compelling copy.
- Creating project proposals and campaign briefs.
- Collaborating with sales teams to execute Account-Based Marketing (ABM) programs.
- Creating and optimizing audience lists.
- Coordinating direct mail campaigns.
- Attending and supporting trade shows and conferences.
Requirements:
- 3-5 years of experience as a Regional Marketing Specialist or similar.
- Proficiency in marketing automation software and CRM tools.
- Strong communication, presentation, and organizational skills.
- A proactive and independent mindset.
- Curiosity to learn about new markets.
- Adaptability and innovative thinking.