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Yalo, a company revolutionizing omnichannel sales, is seeking a Content Marketing Specialist to define and execute its global content strategy. The role involves positioning Yalo as a market leader through high-quality content that supports marketing and sales strategies. This role also includes designing quarterly and monthly campaigns aligned with product launches and Go-to-Market (GTM) strategies.
  • Define and implement a global content strategy.
  • Design marketing campaigns for product launches.
  • Create content that reinforces Yalo's market leader positioning.
  • Develop content for blogs, social media, and sales enablement.
  • Lead online positioning strategies, including Google Ads and SEO.
  • Oversee and update the company’s website and social media channels.
  • Partner with Growth Marketing and Product Marketing teams to align content.
  • Understand market needs to create relevant B2B content.
  • Propose innovative content ideas to enhance campaign impact.
  • Bilingual in Portuguese and Spanish (mandatory), advanced English a plus.
  • At least 3 years in content marketing, preferably in B2B.
  • Ability to understand technology products and translate benefits.
  • Experience in SEO, SEM, and online positioning strategies.
  • Exceptional writing and storytelling abilities.
  • Strong teamwork and coordination skills.
  • Proactive approach to anticipating needs and executing strategies.
  • Unlimited PTO policy
  • Remote working is available
  • Flexible time (driven by results)
  • Start-up environment
  • International teamwork
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Yalo Inc.