Cabify is seeking a CRM Specialist to join its Marketing team. The specialist will report to the Marketing Manager and will be responsible for defining and implementing the CRM strategy to meet business objectives. Cabify believes in a new form of urban mobility, and the CRM Specialist will play a key role in delivering effective and personalized communications to users.
Responsibilities: - Define the CRM strategy based on business objectives.
- Present the strategy to business teams and align on impact estimations.
- Ensure CRM strategy aligns with full-funnel objectives.
- Analyze CRM strategy results and identify improvement opportunities.
- Plan, execute, and deliver campaigns and projects.
- Coordinate with internal teams for campaign production.
- Identify improvements in analytical and technological processes.
- Maintain the integrity and efficiency of the CRM database.
Requirements: - Alignment with Cabify's principles.
- Professional in marketing, advertising, communications, or related field.
- Communication and copywriting skills.
- Experience with CRM tools (preferably Braze).
- Analytical and data interpretation skills.
- 2-4 years of experience.
- Background in technology companies (desirable).
Benefits: - Flexibility, good environment, growth!.
- Recharge Day.
- Flexible schedule and hybrid work model.
- Agreements with dental health centers.
- Loyalty program for years of service.
- Complementary medical insurance and free telemedicine.
- Monthly credit to use in the Cabify App.
- Fun events to enjoy with your team.
- Work equipment.
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Cabify
Cabify is a technology company focused on improving urban mobility. Through its platform, Cabify aims to enhance the way people move within cities, with a vision of creating urban environments where car ownership is no longer a necessity. The company delivers data-driven insights and strategic support to optimize business processes and drive innovation across its global operations. Cabify fosters a collaborative environment, encouraging cross-functional partnerships and high-impact projects to achieve sustainable growth and market leadership.