Job Description
A pioneering tech company, specializing in a cross-platform robot operating system infused with AI, seeks a Marketing Manager. The company's mission revolves around creating robots that learn rapidly, are easy to train, and excel at dynamic interactions with their environment and humans. The Marketing Manager will lead the company's marketing initiatives and strategies and will report to upper management.
In this role, the Marketing Manager involves:
- Creating engaging content for various platforms, including social media, blogs, KOL campaigns.
- Developing and implement comprehensive marketing strategies to promote AI products and services.
- Planning and executing digital marketing campaigns to drive user acquisition and engagement.
- Analyzing campaign performance metrics and adjust strategies based on data-driven insights.
- Utilizing various channels, such as social media, KOLs, online and offline events, community and content marketing, to reach the target audience effectively.
- Conducting market research to identify trends, customer needs, and competitive landscape in the AI and Web3 sectors.
- Collaborating with cross-functional teams, including product management and sales, to align marketing efforts with business goals.
- Managing and optimizing paid advertising campaigns to maximize ROI.
- Building and maintaining relationships with industry influencers and media.
Requirements:
- Bachelor's degree in marketing, business, or a related field.
- 3+ years of experience in digital marketing, particularly in Web3/ AI industries.
- Understanding of Web3 and AI concepts and ecosystems.
- Passion for AI and Web3 technology and staying up to date with the latest trends and developments.
- Excellent written and verbal communication skills with the ability to convey complex concepts in a clear and concise manner.
- Creative thinking and ability to develop innovative marketing strategies.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Familiarity with marketing analytics tools and platforms.
- Strong project management skills with the ability to prioritize and multitask effectively.
- Ability to work collaboratively in a fast-paced and dynamic environment.