The company is seeking a highly creative and experienced Marketing Director to lead their content strategy development and execution across all platforms. This role will shape their brand voice, drive audience engagement, and achieve key business objectives through compelling content.In this role, the Marketing Director will:
- Develop and implement content strategies that align with business goals and marketing objectives.
- Lead, guide, and mentor a team of content creators.
- Develop and manage content strategies for owned, earned, and paid channels.
- Organize, co-host, or sponsor events that generate press coverage.
- Allocate resources effectively across content projects and campaigns.
To thrive in this role, candidates should have:
- Bachelor's degree in Marketing, Communications, Business, or related field
- 7-10+ years of experience in content marketing or digital marketing roles
- 3-5+ years in senior leadership positions
- Proven track record in developing and executing successful content marketing strategies
- Strong understanding of SEO, content analytics, and digital marketing tools
- Experience with content management systems and marketing automation platforms
- Exceptional leadership and team management abilities
- Outstanding written and verbal communication skills
- Strong strategic thinking and problem-solving capabilities
- Excellent project management and organizational skills
- Deep understanding of digital marketing landscape and emerging trends
- Experience in building and managing brand presence across multiple channels
- Strong network within the industry and media relations experience
The role offers:
- Opportunity to shape brand voice.
- Lead content strategy development and execution.