The Content & Product Marketing Manager role at Indeed Flex involves shaping and executing go-to-market strategies while collaborating with product, sales, and marketing teams. The role aims to drive product adoption, market fit, and revenue growth.
Responsibilities include:
- Collaborating with the product team to refine the go-to-market strategy.
- Developing product-focused sales enablement content, including case studies and presentations.
- Creating user guides and product education materials.
- Working with creative teams to highlight product features and benefits.
- Leveraging platforms to create product videos and interactive tutorials.
- Conducting market research and gathering customer insights.
- Ensuring consistent messaging across all channels.
- Tracking and analysing campaign performance.
- Leading the creation of content management processes.
- Managing customer newsletters.
Requirements consist of:
- 5+ years of experience in B2B product roles, with a focus on client engagement.
- Experience in managing client communications and supporting sales efforts.
- Strong experience working with product teams.
- Proven track record of creating sales enablement content and case studies.
- Experience producing user guides and educational materials.
- Ability to work with creative teams.
- Proficiency with demo platforms.
- Excellent writing and communication skills.
- Proficiency with CRM and marketing automation platforms.
- Data-driven with strong analytical skills.
- Ability to manage multiple projects and deadlines.
Indeed Flex offers:
- Bonus
- 25 days holiday
- Free lunch in office
- Cycle to work scheme
- Pension
- Private Medical Healthcare
- Dental Plan
- Discounted gym membership
- Day off on your birthday
- Regular team building events
- Perkbox - discounts and goodies on some of your favourite brands