Bondora is seeking a Head of Engagement and Retention to drive business growth from its existing customer base. Reporting to the CMO, this role is responsible for maximizing returning customer applications, optimizing credit line usage, and increasing customer lifetime value. The ideal candidate will lead the strategy and execution of lifecycle, CRM, and re-engagement initiatives across multiple channels.
- Own the growth of returning applications.
- Increase customer value and payback.
- Lead lifecycle and CRM marketing strategy.
- Manage and empower a high-performing team.
- Analyze performance and optimize for growth.
- Cross-functional collaboration.
- Stay ahead of industry trends.
Bondora requires:
- 10+ years in lifecycle, CRM, and retention marketing.
- 5+ years of team management experience.
- Deep expertise in direct marketing channels.
- Understanding of performance marketing fundamentals.
- Master’s degree in relevant field
- Strong analytical and communication skills.
Bondora offers:
- Competitive salary and benefits package.
- Opportunities for professional growth.
- Chance to impact Bondora’s growth trajectory.