Connections Planner - Strategy team at Ogilvy Social.Lab

Ogilvy Social.Lab is seeking a Connections Planner to join their Strategy team in London. The candidate will develop and execute impactful social media campaigns, requiring a deep understanding of the social media landscape, audience behavior, and modular content planning.

The Connections Planner will translate overarching campaign strategies into effective, channel-specific plans, ensuring consistent messaging and optimal delivery across numerous touchpoints and assets. This role involves audience segmentation, platform selection, content strategy, and performance analysis.

Ogilvy Social.Lab offers a full-time opportunity, a hybrid working arrangement and continuous training.

Responsibilities include:

• Developing and executing modular campaign plans
• Translating overarching strategies into platform-specific plans
• Defining target audiences for each platform
• Developing engaging content strategies and calendars
• Tracking and analyzing campaign performance
• Collaborating with creative, media, and client teams
• Monitoring social media trends and emerging platforms
• Maintaining expertise in social media platforms

Requirements include:

• 3+ years of experience in social media marketing or related field
• Proven experience in developing successful social media campaigns
• Strong understanding of modular content planning and asset management
• Expertise in social media platforms (Facebook, Instagram, X, TikTok, Pinterest, etc.)
• Data-driven approach to campaign planning and analysis
• Excellent communication, organizational, and time management skills
• Proficiency in English

Ogilvy Social.Lab offers:

• Full-time opportunity
• Hybrid working
• Continuous trainings